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DEFINE – Wrapped business consultation & brand strategy

Your goal setting brand strategy and bible is NOT a brand guidelines.

Brand guidelines are of course important but they are the creative

interpretation of how you look on all platforms.

The Brand bible is your go to foundation of everything. Its making sure

you know where you’re going and why you’re going there.

This is all part of our define stage.

Business consultation

Goal setting, personal goals, working with business plan. Planning for growth

Brand strategy

Understanding audiences, realising the need, creating added value. You cant create a true brand proposition without understanding the digital landscape and the behaviours of others

Workshops

  • Long term vision
  • Brand Architecture
  • Brand proposition (value proposition)
  • Brand placement (where you sit in
    the marketplace
  • Brand promise (values)
  • Behaviours and actions (how we act)

Brand Bible

Create a brand bible, including all strategy plus
Strapline
Tone of voice
Language framework based
on audience

In more detail

Goal Setting

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Consultation

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Planning For Growth

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Research

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Brand Architecture

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Competitors & placement

Insight first. We kick off with a deep-dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

What’s your proposition

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we need to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out

What’s your difference

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Who cares anyway

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

Workshops

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

What you look like

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.

How you sound

Insight first. We kick off with a deep -dive workshop session with your team, to discover everything we to know about your business and your audiences.

We don’t recommend anything until we know them – and you – inside out.